What distinguishes qualitative metrics from quantitative metrics in project evaluation?

Qualitative metrics are distinguished by their emphasis on subjective evaluations. Unlike quantitative metrics, which rely on numerical data and statistical analysis to measure performance or outcomes, qualitative metrics incorporate insights derived from subjective assessments. This includes factors such as perceptions, feelings, experiences, and opinions, which are typically gathered through interviews, surveys, and observations.

This subjective approach allows for a richer understanding of the context and nuances surrounding a project, capturing aspects that are often overlooked by quantitative measures. For instance, while numerical data might indicate a high level of project completion, qualitative metrics could reveal team morale or stakeholder satisfaction, providing a more comprehensive picture of the project's impact.

In contrast, the other options misrepresent the essence of qualitative metrics. For example, stating that qualitative metrics are based on numerical data contradicts their fundamental nature, as they thrive on non-numeric information. Likewise, labeling qualitative metrics as easily measurable disregards the subjective complexity involved in interpreting qualitative data. Finally, the notion that qualitative metrics prioritize numerical data is inherently inaccurate, as the focus is on qualitative insights rather than numerical assessments.